AI Commerce Operator · Shopify, Ads, margins

Meet Elise.
The web agent that turns Shopify data into approved operating actions.

Elise starts from Shopify, Google Ads, and Merchant Center, then can connect Meta, Facebook, Instagram, TikTok, and other sources when your ecommerce structure makes them useful.

Create your account now Contact me Explore the web app →
Risk-free startfirst run reads your data without touching Shopify.
Approve every movepricing, Ads, and feed changes wait for your sign-off.
Mobile approvalsreview and approve actions directly from Telegram — no login required.
Private beta Onboarding first Shopify merchants now — limited spots available.
Photorealistic portrait of Elise, AI Commerce Operator
AI Commerce Operator

Elise

A digital operator for Shopify catalog, pricing, stock, P&L, Ads data, and connected commerce sources.

Shopify Google Ads PMax Meta TikTok Merchant Center

Open the product demo now. No form required.

Create account
Who is Elise?

Not a chatbot.
An operating resource for your store.

Elise works like a senior commerce operator inside a web app: she reads the store, prepares guarded actions, tracks every decision, and brings you the priorities that need approval.

Elise avatar

Elise

AI Commerce Operator · Shopify, Ads, Stock, Margins

  • Reads Shopify catalog, orders, pricing, stock, and margin data for each tenant.
  • Classifies products for PMax labels such as top, monitor, new, zombie, and excluded.
  • Uses Merchant Center Price Insights and competitor checks before pricing proposals.
  • Prepares approval-based decisions for pricing, Ads, and feed changes.
  • Can be extended to Meta, Facebook, Instagram, TikTok, and other sources based on the store setup.
  • Produces daily briefings, dashboard snapshots, alerts, and audit trails.
Product video

Meet the operator behind your store.

A short preview of Elise as the web app that watches Shopify, Ads data, stock, margins, and connected sources.

The problem

Opening a store is easy.
Operating it profitably is not.

01 / Setup

Too many technical barriers.

Catalog quality, pricing, stock, Ads data, and channel signals move every day. Most teams see the problem only after margin is gone.

02 / Operations

The work does not end after setup.

PMax labels, blocked spend, social Ads data, low-stock products, price gaps, and pending approvals require daily attention, even with a small team.

03 / Margins

Ads scale before profits do.

Budgets, prices, and inventory move together. If no one coordinates them in real time, the store scales poorly.

The operating loop

Elise turns store data
into controlled decisions.

01 · CONNECT

Tenant & data setup.

Connects Shopify first, then Google Ads, Merchant Center, Meta/Facebook/Instagram, TikTok, and the approval bot when the sources are available.

02 · DIAGNOSE

Catalog & feed diagnosis.

Reads products, stock, orders, Ads signals, PMax labels, and available channel data to identify what is healthy, blocked, or wasting budget.

03 · PROPOSE

Guarded action proposals.

Prepares pricing, feed, and Ads decisions with margin checks, market references, and clear risk levels.

04 · APPROVE

Approval, audit, and briefing.

Runs in dry-run for onboarding, keeps writes behind approval, and records every decision in the audit trail.

Operating skills

The operating skills
Elise can support today.

Shopify operations

Reads catalog, orders, pricing, stock, variants, and margins from Shopify for a tenant-specific operating view.

PMax feed hygiene

Classifies products, monitors label coverage, and helps decide which items should scale, pause, test, or stay excluded.

Margin recovery

Finds low-margin products and prepares price proposals only after guardrail checks against stock and market references.

Ads visibility

Reads Google Ads and Shopping signals today, and can extend to Meta, Facebook, Instagram, and TikTok when those accounts and data sources are connected.

P&L and stock reporting

Builds dashboard snapshots for net profit, margin, Ads cost, low stock, out-of-stock risk, and daily priorities.

Approval workflow

Pricing, feed, and Ads changes stay behind decision gates and a traceable audit file. Approve or reject directly from Telegram — no need to open the web app.

Interactive web app

See what Elise sees.
Approve what Elise does.

A clean product view of Elise's control room: operations, profit, campaign performance, and the agent workspace in one browser-based operating layer.

Elise operations dashboard screenshot
● app.pilotcommerce.io/elise Web app Live store Dashboard view Secure session Live data May 11 19:58
Elise Web App · Live Store Control
€4,732 net · 19.9% margin
1 alert
11/05/2026 19:58:52
Dashboard snapshot

1 check needs attention

Composite control: SPC margin, revenue run-rate, live SKUs OOS, blocked ad spend.

OK · Net margin SPC KO · Revenue run-rate OK · SKU vive OOS OK · Ads label
Net profit today
€118
−34,9%
Net margin %
20,5%
+2,0pp
Revenue vs forecast
74,5%
rolling 30d
Lost revenue OOS
€0
rolling 30d
MER blended
21,4x
rolling 30d
CM3 today
€39
−32,3%
Action queue · top 3 priorities
Price to review: Face Cream Premium 50ml
Sold today at 10.8% margin: net revenue €88.36, cost €78.80, profit €9.56. The estimate shows the gap to reach 20%.
Prepare price action — Elise checks market, margin, and stock first.
OWNER · PRICING
€8
Margin to recover
Open margins
Price to review: Lifting Serum Advanced 30ml
Sold today at 0.4% margin: net revenue €31.37, cost €31.26, profit €0.11.
Prepare price action — competitor and guardrail checks required.
OWNER · PRICING
€6
Margin to recover
Open margins
Price to review: Scar Repair Gel 15g
Sold today at 9.7% margin: net revenue €19.38, cost €17.50, profit €1.88.
Prepare price action — operational proposal ready for approval.
OWNER · PRICING
€2
Margin to recover
Open margins
30-day revenue
€28,242
VAT: €4,442
Net revenue
€22,287
Shipping: €1,513
Net profit
€4,732
19.9% · 240 orders
Gross margin
23.5%
Ads: €863 · Fees: €0
Net profit — 30 days LIVE
Net profit Ad spend Margin %
📊 Breakdown revenue
Net product revenue€22,287.31
Net shipping€1,512.77
VAT excluded€4,441.82
COGS−€18,000.44
Refunds−€204.64
Gateway fees−€0.00
Ad spend−€862.74
Net profit€4,732.26
Margin SPC Control Chart
Net margin % Media +2σ −2σ
MER & CM3
MER 7d
21,4x
Healthy
CM3 today
€39
Tight
OK · 7-day MER: Healthy. Sustainable marketing efficiency.
! CM3 today: Tight. Positive but fragile profit; scale carefully.
Conversation with the agent
Elise · 09:41
Good morning. Daily briefing ready: €118 net profit yesterday, margin at 20.5%. Three actions need review; details are in the queue. Should I prepare the price increase proposal?
You · 09:42
Yes, start with the face cream.
Elise · 09:42
I analyzed 12 competitors for Face Cream Premium 50ml. Median price is €87.90; yours is €88.36. Proposal: raise to €91.90 (+4%) → expected margin 14.2%, estimated volume −6%. Proceed?
Tu · 09:43
Approve.
✓ Executed · 09:43
Approved Shopify update recorded. Audit ID act_8f3a92c1. Reversible through the operating audit trail.
P&L · 30 days
Elise P&L dashboard screenshot
Performance · Ads
Elise performance dashboard screenshot
Margin · SPC chart
Elise margin dashboard screenshot

Want to see what Elise would flag first on your store?

Create account
Pricing

Start with visibility.
Scale into controlled execution.

Starter
€299 / month
For store owners who want control over profit, stock, and daily priorities.
Create your account now
  • Shopify control dashboard
  • Stock and margin alerts
  • Daily Elise briefing
  • Up to 500 SKUs
Most chosen
Operator
€599 / month
For teams that want Elise to prepare actions, not just reports.
Create your account now
  • Everything in Starter
  • Price proposals with 1-tap approval
  • Approved Shopify updates
  • Full audit trail
  • Up to 2,000 SKUs
Growth
€999 / month
For teams managing Google Ads, Merchant Center, optional social Ads sources, catalog, and margins from one operating layer.
Create your account now
  • Everything in Operator
  • Google Ads + Merchant Center
  • Optional Meta, Facebook, Instagram, and TikTok sources
  • Product labels PMax for scale, pause, and test decisions
  • Multi-source competitive pricing
  • Unlimited SKUs
Enterprise
from €1,500 / month
Multi-store, custom rules, and priority support.
Contact me
  • Everything in Growth
  • Multi-store
  • Custom business rules
  • Slack / Email integration
  • Dedicated onboarding + SLA
One-time setup fee: €500 – €3,000 depending on the number of integrations and catalog complexity. The fee covers tenant creation, source connections, guardrail configuration, dry-run validation, and go-live. Quoted before you commit.

Not sure which plan fits? Ask Elise or request access.

Contact me
Why us

Built around real store operations,
not generic automation.

01

Built on real store pressure.

Elise was designed on an active Shopify store — not a demo dataset. The logic behind every proposal comes from the real daily pressure of low-margin SKUs, stock changes, blocked spend, and PMax signals that move together.

02

An operator, not another tool.

Most Shopify apps add more things to monitor. Elise reduces what you need to watch: she reads your catalog, Ads, and stock daily, surfaces only the actions that matter, and prepares them for a single approval — not a report.

03

Every action is reversible.

No change runs without your approval. Guardrails cap price moves, budget changes, and feed edits within limits you define. Every executed action is logged in the audit trail with the context Elise used to propose it.

Ready to explore Elise without waiting for a sales call?

Create account
FAQ

Everything you
want to know.

Yes, when the ecommerce structure and available data sources support it. We start from the confirmed sources, then add Meta/Facebook, Instagram, TikTok, or other channels as operational modules.

Yes. The first onboarding runs in dry-run: Elise reads the connected data, builds the dashboard view, and shows proposed actions without live writes.

Yes. Elise is fully API-based. Nothing is installed on your theme, the storefront is not touched, and your site is not slowed down.

Each client runs as an isolated tenant with separate configuration, runtime data, logs, and memory. Credentials and tokens stay out of source control and production writes require explicit approval rules.

Every action is reversible and tracked in the audit trail. You can undo the latest change from the web app or connected operating channels. You can also set guardrails, such as maximum price variation or daily budget limits.

Yes. Monthly subscription, no annual lock-in. Cancellation by email, effective at the end of the current billing cycle.

No. We create the tenant, connect Shopify and the available data sources, configure thresholds, run dry-runs, and only then enable dashboard, bot, and approved production actions.

Typically 5–10 business days from the kickoff call to first live dashboard. This includes tenant creation, Shopify connection, data validation, dry-run review with you, and go-live. Adding Google Ads or Merchant Center is included in the same window. Social Ads sources (Meta, TikTok) add 3–5 days if the accounts are ready.

In the first two weeks Elise gives you a clear picture of catalog health, blocked spend, margin gaps, and stock risk — things that are hard to see across Shopify and Ads at the same time. After your first approved actions (typically pricing or feed changes), you start to see the effect in Merchant Center and Ads performance within 3–7 days. We are in early access, so we do not publish guaranteed ROI figures — but we will show you the first action proposals before you commit to a subscription.

No. Elise is designed for store owners and small commerce teams who do not have a dedicated data or ops analyst. The daily briefing surfaces priorities; you approve or reject from the web app or Telegram. The only thing we need from your side is Shopify admin access and, if applicable, Google Ads and Merchant Center read/write permissions.

You can cancel at the end of the first billing cycle by email. We also offer a free walkthrough before you start — Elise reads a sample of your catalog and shows you exactly what she would flag and propose first, before any subscription begins. If the first actions do not make sense for your store, there is no commitment.

Free trial

See Elise on your store.
Know exactly what she would do first.

Start a 7-day self-service trial: create the tenant, open the reserved dashboard, and test the Ads/landing/onboarding flow in read-only mode. Telegram approvals are not available in the free trial.

Create your account now Contact me
Create account Contact me